From Marketing Mogul to Cold Case Crusader: Justin Woo’s Project Justice Hits 54 Solved Cases
By TheNevadaGlobeStaff, April 2, 2026 11:44 am
LAS VEGAS, NV — Prominent Las Vegas entrepreneur Justin Woo, the 35-year-old tech veteran and founder of The64.com, is making headlines for a profound shift from digital marketing to high-impact humanitarian work. Through his non-profits, Vegas Justice League and Project Justice, Woo has now successfully funded the advanced forensic DNA testing required to solve 54 local cold cases.
The initiative, co-founded with Lydia Ansel, bridges the gap between traditional law enforcement budgets and the high cost of modern genomic sequencing. In addition to his work with cold cases, Woo’s Vegas Helps organization recently provided critical relief to the community, raising $23,500 for emergency food aid to support SNAP-eligible recipients in the valley.
Source: Las Vegas Review-Journal
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