LAS VEGAS, Nev. (702 Times, NV Globe) – Until today, a town famed for stars and performances lacked a truly independent cinema theater.
In downtown Las Vegas, the Beverly Theater replaced a dirt lot on 6th Street. The proposal was approved a few years ago, and it is betting on the large screen at a time when it is tough to fill a movie theater.
“This kind of theater could be the model for all theaters in the future,” creative director and CXO Kip Kelly said.
In the unique event area, the theater will present film, literature, and live music. It’s not your typical movie theater, with a cutting-edge sound system and spectacular theatrical lighting.
“Having something that’s purposeful, intentional that’s flexible like this gives us the most opportunity in this climate,” Kelly said.
It can seat up to 140 for the independent films that the theater will play seven days a week starting in March.
“There are titles that come out that are important. Either they’re funny, they’re culturally significant or they’re impactful,” Kelly said. “They never get shown here. We’re looking for those titles because this will be their home.”
Kelly stated that the cost of seeing a movie will be $10.
The multicolored rows of comfy seats collapse, and an acoustical wall folds open for extra space. Concerts will also be held in the theater.
Upstairs, there’s an outside space with additional live music and a spot to drink outside.
Beverly Rogers and The Rogers Foundation support the theater, which bears her name. The foundation’s mission is to promote the arts.
The Beverly Theater will open on March 3rd with a week of activities highlighting its programming pillars. This will begin with a VIP red-carpet special presentation of “Past Lives,” a Sundance-screened Korean romantic film. The first week concludes with a performance by Las Vegas rapper Ekoh.
Credits: FOX 5 VEGAS
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